Let me disclaimer this post with two things: I’ve not dumped any buckets of ice on my head, nor have I donated to ALS.
There’s all this random hate flying around the interwebs about how “stupid” this ice bucket challenge is; that people should just donate and not foolishly dump water over their heads because it’s not going to make a difference. (Side note: in 2 weeks over $4 MILLION has been raised as a result of this “fad.”) Railing against a charity drive seems a bit harsh to me, but ok….
Admittedly, I’ve seen some variations on the rules. Lately, the one I like best goes as follows: If you get nominated, you have to dump a bucket of ice water on your head within 24 hours of the nomination, and donate the dollar amount of your choice to ALS. If you miss that 24 hour deadline, you have to donate $100 to ALS. A hundred bucks is pretty steep for most folks. Thus, the incentive to then dump ice water on your head and donate an amount better for your budget becomes clear. And, you’re putting that video on social media and spreading the word, and awareness. Although, one friend of mine took a different spin on it, donated to ALS and then posted a picture of champagne in an ice bucket. Now, there’s some creativity!
I don’t know if the original rules included the “dollar amount of your choice” thing, or not. Nor does it matter. The intent of the ice bucket challenge was to raise awareness for ALS. And my goodness, has that been a success. People are so aware, they hate how mainstream ALS has become. Seriously, folks? I do hope that those of your raging against the ice bucket challenge have donated, prior to being hipster-esque haters on social media, either to ALS or another charity of your choice. Otherwise, that’d make you quite the hypocrite!
I suppose you’re thinking I’m a hypocrite too, because of my disclaimers. Well, I have a small amount of money that I use for charitable purposes every few months. My most recent was for St. Jude’s Heroes. BV is running his fourth marathon this October, and is running for charity! If you want to buck the trend, and donate to something that isn’t getting all the media hype, here’s the link.